Influence of branded food products on consumer behaviour in Kerala
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| Main Author: | |
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| Format: | Electronic Thesis |
| Language: | English |
| Subjects: | |
| Online Access: | http://hdl.handle.net/10603/205377 |
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| LEADER | 00629nam a2200193Ia 4500 | ||
|---|---|---|---|
| 001 | 207422 | ||
| 008 | 190202t ii ||||fom||| 00| 0 eng d | ||
| 100 | |a Jisana T K | ||
| 245 | |a Influence of branded food products on consumer behaviour in Kerala | ||
| 502 | |a Thesis (Ph. D.) -- Department of Commerce and Management Studies, University of Calicut, | ||
| 546 | |a English | ||
| 653 | |a branding | ||
| 653 | |a branding||Consumer behaviour||Food products | ||
| 653 | |a Consumer behaviour | ||
| 653 | |a Food products | ||
| 796 | |a Basheer Ahammed P V | ||
| 856 | |u http://hdl.handle.net/10603/205377 | ||
| 952 | |a ON |c ETD |y ETD | ||
| 999 | |c etd207422 | ||